Marketing
In this video, Mike Klinger talks about what attraction marketing is. As the video begins, you will see that the this particular video is using attraction marketing on the phone. However, at about the 3:30 mark, he does a quick review on exactly what attraction marketing is.
Like with any business, network marketing success “happens” by attracting a growing number of relationships into your sphere of influence—people interested in what your business offers.
Successful people accomplish that by providing value… they give something before they pitch their products or deal, and that’s what attracts people to them so they have an opportunity to make more sales and and grow their business more effortlessly.
Giving something before you expect to receive is the start of any lasting relationship.
But a large segment of the MLM industry has lost sight of it. They want something for nothing. Or, they think ’sharing company information’ is giving value when it’s nothing more than pitching a deal—which people resist.
Attraction Network Marketing Tips To Attract Leads to You
If you are looking to master the attraction network marketing business model there are a number of approaches that you can take to do so. Many distributors get stuck and are never able to build the momentum that they need to take their businesses to the next level. The reason is because they fail to master the skills of attraction marketing for their business opportunity.
The following are tips to help you build your network marketing business using attraction marketing.
#1 Avoid Being The “Jack of All Trades” In Attraction Network Marketing
There are a number of distributors that try to master everything in attraction marketing. These distributors often fail because by diluting their efforts they master nothing. If you are new to this business model the best approach is to pick ONE area that you feel you can master. Focus on that one area until you feel you have maximized all of the leads you can generate or at least until you feel you are outstanding in that area.
#2 Don’t Give Up On Attracting People to Your Business Opportunity Too Soon
Many distributors fail at attraction marketing because they give up too soon. They expect it to be the “magic wand” that they can wave and magically transform their business.
It doesn’t work like that.
Attracting people to your business opportunity is both an art and a science that takes months, if not years to master. You are not going to master these skills overnight. Often, if you are just getting started, it make take a month, even several months before you recruit your first prospect to your business opportunity.
#3 Learn To Provide Value to Your Network Marketing Leads
People are looking to work with people that provide value to them. Trying to attract people by just selling them on your business opportunity isn’t going to provide a whole lot of value. To provide value you want to offer your network marketing leads information that can improve their lives. The information you offer should be based on the type of lead that you are generating.
For instance if you are generating leads to create a list of distributors already in network marketing, offer information that will help them to build their network marketing business. If you are generating leads of prospects that are looking for a business opportunity, offer them information that will help them to find and select the best business opportunity.
#4 Do Proper Keyword Research for Your MLM Network Marketing Sales Leads
The large majority of the marketing strategies that you are going to use to attract prospects to you require keyword research. Keyword research is the act of discovering what words your prospects are likely searching for on the internet. Whether you are marketing with articles, doing video marketing, doing audio marketing or marketing on pay per click search engines, keyword research is vital for attracting prospects to your business. Taking the time out to properly research your target prospect will save you hundreds, if not thousands of dollars and save you hundreds, if not thousands of hours in wasted effort. To get the help you need to grow your business, click for step-by-step Internet Network Marketing Training.
For Massive Success in Attraction Marketing, You Must Be A Go-Giver -by Jerry Graham
Attraction marketing is based on the premise that you attract customers that are interested in what you have to offer rather than pursue prospects that may or may not be interested. For most, especially in the network marketing business, it is a complete turn-around in mindset.
Many of us were taught the “three-foot rule” which basically suggests that we should share our business or product opportunity with anything that moves and can fog a mirror. The overzealous application of that idea has long tainted an otherwise respectable and legitimate business model. We were also taught clever ways to “overcome” almost any objection that came our way. Again, effectively “manipulating” people to do what we wanted rather than what they wanted.
Attraction marketing, on the other hand, just fundamentally makes more sense. Simply let people know what you have to offer, and make it convenient for those who might be interested to come to you.
Set Yourself Apart with Attraction Marketing
However, with attraction marketing, the marketer must find a way to set him or herself apart from the multiple thousands of messages that are competing for attention. One of the best ways to cut though the competing messages is to develop an audience of people who know, like, and trust you. That’s what the various social marketing tools are all about.
One of the best strategies to find people who are interested in what you have to offer is to be willing to give them information and help with whatever they are interested in. If for example, someone is looking for some health or nutrition advice because of an issue they might be having, they will start searching through the Internet for answers.
They are naturally going to be attracted to the person(s) who demonstrates a significant amount of expertise, often by offering significant amounts of advice… and usually for free via articles, blogs, and other forms of social media.
In the past, most thought that it’s your expertise that sets you apart from others. Why should you just give it away? The answer was usually, “I shouldn’t!” “I can’t!”
But it’s actually a very good question. Yes, it is your expertise that sets you apart, and the reason you should be willing to give it away is that the very act of giving it away truly sets you apart from others and makes you extremely attractive.
The Go-Giver by Bob Burg and John David Mann
The best business book in the past several decades was published just about a year ago now. In that book, The Go-Giver, co-authors Bob Burg and John David Mann tell an incredibly compelling little story that demonstrates that the key to “stratospheric success” is to be a go-giver.
The bottom line is you can’t give too much away. The more you give, the more you will gain in the long run. Maybe not directly from whom you gave to—after all that wouldn’t really be giving, would it?
One of the key laws from Burg and Mann’s book simply states, “Your income is determined by how many people you serve and how well you serve them.”What better vehicle to serve massive amounts of people than by attraction marketing on the internet?
Make your mantra “give it away!”
The faster you shovel it out the front door, the faster it will come in through the back. Become a go-giver!
November 8th, 2009 at 6:55 pm
Well, I’m just trying to “make it” online right now, thanks for write-up, it looks like you got it all figure out, no?
November 18th, 2009 at 12:29 am
Thanks,
November 25th, 2009 at 11:03 pm
Hi there. Very interesting post. If it is OK with you, I would like to link back to your article. I think that my readers would enjoy it.
December 28th, 2009 at 5:33 pm
Keep up the good work!
December 30th, 2009 at 10:00 am
Good Afternoon!!! expertwealthcreator.com is one of the best innovative websites of its kind. I enjoy reading it every day. I will be back.
January 1st, 2010 at 5:37 am
This is informative information and good to understand you talk about a good topic.
January 3rd, 2010 at 3:47 am
Great blog. Do you know of any relevant forums or discussion groups?
January 7th, 2010 at 12:53 pm
Great read!
January 22nd, 2010 at 10:45 pm
Greetings, great info!! bookmarked
Thanks a lot and greetings from Chicago!
January 25th, 2010 at 4:08 am
Thanks for this information. My sister has been wondering about this topic for a while.
January 28th, 2010 at 2:22 pm
Hey I clicked on your site by accident on yahoo while trying to find something totally irrelevant but I am truly pleased that I did, You have just earned yourself another subscriber.
February 1st, 2010 at 8:45 pm
So nice of you sharing this with us, i’m looking to improve my salesman skills so always on the hunt for new ideas and materials.
February 5th, 2010 at 8:18 am
Hi. Very good info on MLM Leads. I found your nice blog while searching bing. For the last few days I have been trying to find more. Particularly anything to do with the actual lead generation or companies making them. I’ve heard it all and my sister proceeds pushing her newfound lead system craze on me. So I’m happy I discovered you. All the best!
February 18th, 2010 at 7:31 am
Even though I would have loved it further if you added a relevant video or at least images to support the explanation, I still thought that your content quite helpful. It is usually challenging to make a complex subject seem easy. I value your internet site and will sign up for your feed so I will not miss out on anything. Amazing content
February 20th, 2010 at 6:59 pm
I want to thank the blogger very much not only for this post but also for his all previous efforts. I found expertwealthcreator.com to be very interesting. I will be coming back to expertwealthcreator.com for more information.
February 21st, 2010 at 10:14 am
This is certainly my initial stop by and I really like what I’m seeing. Your weblog is so much fun to look over, quite compelling as well as informative. I’ll undoubtedly recommend it to my friends. Nevertheless, I did have some problem with the commenting. It kept giving me an problem whenever I clicked on publish comment. I hope, that can be fixed. Many thanks
March 4th, 2010 at 4:50 am
Admiring the time and effort you put into your blog and detailed information you offer! I will bookmark your blog now. Thumbs up!
March 5th, 2010 at 2:14 am
Thanks for sharing such an topical article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the good work.
March 5th, 2010 at 2:21 am
Thank you for sharing such an insightful article with all of us. I’ve bookmarked your blog will come back for a re-read again. Keep up the very good work.
March 5th, 2010 at 1:51 pm
@Marco I know what your saying there . In todays economy its difficult to find a job that pays good and is consistent. I have discovered that if you just work hard and are consistent you can go places . Look at the author of this article, they are clearly hard working and have just been consistent over time and are now enjoying at least what would appear as somewhat of a success. I would encourage everyone to just keep hustling and moving forward.
March 15th, 2010 at 1:58 pm
How Are You?
It’s a fantastic day today at work and I have time to browse the internet. I was looking on concrete and construction articles and Googled your site. I like it, it’s nice and I also love the way you write your articles.
Definitely it’s a pleasant surprise and I’m glad Google pointed to your direction.
Ciao!
March 16th, 2010 at 8:49 am
That is quite insightful. It provided me a number of ideas and I’ll be posting them on my website shortly. I’m bookmarking your website and I’ll be back. Thank you again!
March 27th, 2010 at 12:42 pm
thank you very good blog.
March 28th, 2010 at 5:18 am
The best thing about this post is that, it can convince masses. Its language is easy and conveys the theme of the article in a most appropriate way. The write is not just playing with the words but he is actually providing use full information. The content is unique and depicts the theme very well
March 31st, 2010 at 12:06 pm
That rss page on your website here is amazing, you should tell more folks about it in your upcoming post. I haven’t noted it a first, now I’m using it each morning to check on any updates. I’m on a really slow dial-up link in Alabama and it’s rather baffling to sit there and wait for such a long time ’til the page loads… but hey, I just found your rss page and added it to the Google Reader and there you are… I’m always up-to-date! Well buddy, keep up the good work and make that rss button a little bigger so that other people can enjoy that as well
April 4th, 2010 at 1:30 pm
I stumbled onto your blog and read a few post. I like your style of writing.
April 7th, 2010 at 6:45 pm
Great post. I feel it sums up how many of us are feeling about this.
April 10th, 2010 at 6:24 pm
You seem very knowledgable about this issue and it shows. Trust all your future posts turn out as well. Cheers!
May 3rd, 2010 at 3:58 am
Great post!
May 13th, 2010 at 8:47 am
Hey, I just hopped over to your site via StumbleUpon. Not somthing I would normally read, but I liked your thoughts none the less. Thanks for making something worth reading.
May 18th, 2010 at 10:47 am
Hi, I applaud your blog for informing people, very interesting article, keep up it coming
May 20th, 2010 at 5:32 pm
hey, I added ur site to my RSS reader. the posts are awesome!
May 21st, 2010 at 10:37 am
snappy little title, LOL
May 29th, 2010 at 5:24 pm
I noticed that we are very much into the same interests so I wanted to drop by, introduce myself, and say hello.
May 31st, 2010 at 9:46 am
Thanks for the time. Much appreciated.
June 3rd, 2010 at 1:28 am
Hi webmaster might I use some of the information from this post (paragraph exerpt) if I provide a trackback to your site? Thanks either way, and hope you have a great day! bye for now!
June 3rd, 2010 at 9:43 am
I found your blog on facebook groups. I just added you to my MSN News Reader. Keep up the good work buddy! Look forward to reading more from you in the future.
June 7th, 2010 at 11:20 am
Easy to understand,I like it!
June 26th, 2010 at 11:27 pm
Nice to see you blogging about this good topic.